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The Advantages of Neon Signs When Advertising Your Business

William (Bill) Hayes

When it comes to advertising the location of your business, there are a lot of different types of signs that you can choose from. One type of sign that has been popular for decades is the neon sign. If you're considering using electric signs in Denver in order to advertise your location, there are a few things that you should think about.

Neon signs have been around forever. The very first experiments with lit glass tubes happened back in the 1600s, while the neon sign as it exists today has been around for roughly a hundred years. The neon lamp was invented by a French engineer, and the obviousness of its marketing capabilities was noticed right away---a Parisian barber bought the first neon sign only two years later.

Neon signs are a huge benefit to businesses, especially small businesses, because of the high visibility that they offer. Not only do they stand out due to the fact that they are lit up, but it allows potential customers to spot their location even at night. These factors are what made neon signs so popular during the 1950's and 1960's, when the country was at the peak of its obsession with road trips. While neon lights used to be created with the use of different gas mixtures, many neon lights are now created using LED and fiber optic technology.

While neon lights will certainly attract attention for your business, there are a few things to consider when implementing them. First of all, you don't want to annoy the people around you by making your neon sign stand out too much. You should also be careful about putting up too many neon signs, since doing so can cause a visual clutter, making it difficult for potential customers to process what exactly is being advertised.

If you decide to take advantage of the benefits of neon lights and are looking to pick up some electric signs in Denver, then be sure to contact us at Signdealz online or by calling us today at 800-405-0686.


Image via: stock.xchng

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William (Bill) Hayes
Written by

William (Bill) Hayes

William (Bill) Hayes, with over 20 years of experience, is deeply committed to assisting small and medium-sized businesses in developing effective B2B advertising strategies. His expertise primarily focuses on integrating on-premise signage solutions with traditional advertising methods. At Signdealz, Hayes leads the charge in innovating advertising tactics aimed at SMEs, concentrating on generating efficient, lead-producing mechanisms that outperform competitors in both immediacy and cost-effectiveness. He spends much of his time working directly with small business owners, guiding them in evaluating locations, advertising strategies, and the necessary systems to attract customers to physical sites. Utilizing a tested network of partners, Hayes plays a crucial role in facilitating the nationwide distribution of signage, underscoring his dedication to enhancing the visibility and growth of businesses across various sectors.

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