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William (Bill) Hayes
Recent Posts
Since lighted signs can represent a considerable investment, you'll want to make sure your business signs give you the most "bang for your buck." In order to do that, you'll need to understand some basic principles about how to use these types of signs. Here are some simple best practice tips that can save you time and money, not to mention headaches.
What are channel letters? Virtually every one of our customers asks us this question when they are considering adding signage to their business. Channel letters are custom-made letters, generally speaking they are made out of plastic or metal and affixed to the outside of a building. You see them every day and everywhere you look. They are on churches, businesses, schools, and any number of structures to project a professional image within the community.
They're the most common thing that all businesses and organizations have in common, yet one of the least noticed by the majority of owners and administrators. Signs. When you see your own everyday, they tend to blend into everything else. But there is one person for whom that is definitely not the case; your customer.
Unlike a business, school signs tend to be generic and somewhat bland. This could be because schools want to provide the information without distracting from the content, or possibly they want to make the words easier to understand for their students just learning to read. Whatever the reason, you and your school do not need to sacrifice the appearance of your indoor or outdoor signs to provide the necessary information. You can post a visually stimulating sign out front of your school to show parents and students your school’s spirit and still impart information to make them aware of upcoming events. Once inside, you should keep that impression going with rousing and informative signs.
William (Bill) Hayes |
2 min
A good outdoor signage has at least three functions: display information, attract customers, and enhance brand image. Channel letter signs achieves all these and more. It’s a superior signage choice for both business owners and sign makers.
William (Bill) Hayes |
2 min
According to government sources, storefront signs are very important for the overall appearance of the downtown area. However, the storefront sign you are about to choose will impact not only the downtown area but also your business. If you intend to run a successful store, you must get a storefront sign capable to attract customers.
LED displays have come a long way from the single-color models a few decades back to evolving into the colorful and animated attractions that modern businesses use today to enhance their visibility.
It takes real courage to open a restaurant's doors for the first time. After months of arguing, negotiating, and compromising, you can take a deep breath and hope for the best.
William (Bill) Hayes |
2 min
What’s your vision for your business? What do you foresee as the perfect customer interaction? A professional, attractive, informative sign can go a long way in setting the precedent for how your patrons will interact with your business. As such, it is important to put your best foot forward when it comes to internal and external signage.
William (Bill) Hayes |
2 min
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